Conference Agenda

MAY 5, 2020
Session I: Paytech:How Payment lanscapes are changing
Mobile wallets - Leading the change
Session II: AI personalisation - delivering intelligent customer experiences
Session III: How can Understanding Data better lead to better Customer Loyalty Today brands are collecting vast amount of customer data. This data can be mined productively to anticipate what customers expect and value, improve experiences and to win their loyalty.
  • Anticipating customer attributes and product preferences
  • How customization enhances CX and ultimately, increases brand loyalty
  • The role of data scientist
Session IV: Delivering on the Last Mile: How Logistics Influences Purchase Behavior Brands are constantly experimenting with different delivery possibilities to getting products to the consumer faster, conveniently and at a lower price. From same-day delivery to store-based options, consumer who want it now have a broad range of choice. This session will explore the latest innovations in Logisitcs and delivery, and discuss how new technologies can profitably and expeditiously deliver to meet the customer needs. A view on Assortment Intelligence to be able to stock right to sell consumers what they actually buy.
Session V: Marketing 2.0 Geotargeting and Why It Matters to Your Business
Session VI: Augmented Reality