Maxon Lewis

Magenta Mobility is founded by the dynamic entrepreneurs Duo - Maxson Lewis and Darryl Dias. Magenta began the journey when EV was not very popular or even a recognized acronym. Knowing very well that cleantech solutions in mobility and electric mobility itself are the future, the co-founders were very closely studying how other parts of the world were solving for it. They quickly realized that Magenta cannot cut, copy and paste those solutions, and had to develop very India-specific solutions, because of the ’H’ factors called Heat, Humidity, Harmonics, and Humans. Magenta firmly believes in developing Made in India, Made for India mobility solutions.
The name ‘Magenta’ has a deeper meaning than just the name of a color. A close look at the spectrum of colors made the founders actually think deeper about how the color magenta makes the color ‘green’ look so good, soon to realize that Magenta is the most complimentary color to green. The name ‘Magenta’ comes from there which makes ‘Green’ look so good. Hence, Magenta is right there, behind helping you go green and clean. Integrated electric mobility, EV charging, and technology platform, Magenta Mobility aim to revolutionize and aggregate revolutionizes and aggregates the urban freight & last-mile delivery segment across the country with its state-of-the-art technology-enabled vehicles and Fast Charging capabilities. Magenta has more than 14 captive fleet charging hubs in Bangalore, for both electric 3-wheelers and 4-wheelers. Magenta currently operates Electric three-wheelers in the L5 category, which have traveled over 2 million clean (Electric) Kilometers, offsetting almost 26 Tons of CO2 emissions, and is operating over 1500+ electric cargo delivery & logistics services in Bengaluru, Chennai, Mumbai & Hyderabad cities.
With an existing fleet of more than 200 vehicles on the streets of Bengaluru, plans are afoot to take these integrated services across the country from a long-term perspective. Magenta Mobility’s current list of customers includes all the major e-commerce businesses such as Amazon, Flipkart, Bigbasket, Porter, and Udaan & similar for last mile clean mobility, while it has a strong relationship with the electric vehicle manufacturers such as Tata Motors, Mahindra Electric, Omega Seiki & Euler Motors, to further establish the versatility of the platform as a trusted partner for businesses to ensure sustainability & cost-effectiveness. Magenta is developing an electric ecosystem for mid-mile and last-mile delivery, supporting the e-Commerce, FMCG, FMCD, Pharmaceuticals, Food, D2C & Logistics businesses. Magenta grounds itself in unmatched full-stack software technology drawn from years of thorough R&D and has implemented a connected Fleet Management System for its EV delivery & logistics services. From its Remote Operations Center, it can process a significant volume of data generated by the Telematics Control Unit (TCU) which helps manage the fleets even more effectively, thanks to a user-friendly interface that can be accessible in realtime on smartphones via an app. The system also helps keep track of the overall check on the health of the fleet's components to ensure the highest safety.
Magenta is a Series A funded company backed by HPCL and marquee investors such as JAN (JITO Angel Network), LetsVenture, and renowned Indian American philanthropist, Dr. Kiran Patel. Magenta Mobility is working closely with food, e-commerce, and pharma companies to decarbonize their transport logistics with its own Electric Fleet Management System, enabling organizations to achieve their sustainable mobility goals.