P. Krishnakumar (popularly known as KK) is Vice President, Consumer & SB (CSB) Dell India and has been with the company for 8 years. Previously holding the position of Executive Director & General Manager, CSB, KK continues to be the driving force behind Dell’s sales and business strategy for the consumer and small business segment in India,
In his role as head of the CSB business in India, KK is focused on deepening PC awareness and adoption through online and offline customer engagement, as well as spearheading the company’s strategy to expand its products and services presence across Tier 3-5 cities through Dell’s retail and channel partnerships.
For close to 5 years, he was the Executive Director, Marketing in Dell India, where he led numerous marketing initiatives across both commercial and consumer business segments.
KK has over 21 years of experience in the IT and Consumer Industry and has served in various sales & marketing positions in India. He began his career with Wipro in their consumer division and had a 4 year stint with Pepsico in their sales organization.
Prior to joining Dell, KK was Country Manager – Consumer Desktops in the personal solutions group in HP India. He spent close to 7 years in various sales & marketing roles with Compaq & HP.
KK holds a B.Tech Degree in Electronics Engineering from NIT, Calicut and Post Graduate Diploma in Management from IIM, Lucknow.
He is based out of Bangalore.