Radhika previously founded ShopClues in 2011, to create a marketplace bringing the bazaars of India online and enabling online commerce for the 400mn consumers from tier 2 and tier 3cities. The company achieved unicorn status in 2016 and merged with Qoo10 in 2019. She began her entrepreneurial journey when she set up her own advertising agency in1997 before moving base to the US to do her MBA from Washington University, St Louis.
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