Anirudh broke out in the music scene in 2013 with ' Why this Kolaveri Di ?' which became a viral
sensation and captured the imagination of a nation. The spotlight then led to sold-out global
tours. Today his name resonates with innovation and innovative beats. Anirudh's independent
music albums along with his tryst with the world of movies showcase his boundless creativity and
visionary approach. Through collaborations with diverse artists and meticulously crafted music
videos, he transcends boundaries, captivating global audiences. Over the years he has added
several awards to his name including multiple wins at the Edison Awards, Mirchi Music Awards,
Vijay Awards, South Indian International Movie Awards, Zee Cine Awards, Filmfare Awards South,
and IIFA Utsavam
Anirudh enjoys the unique position of becoming India's most-streamed artist on Spotify along
with over 450 million views in streams on various platforms. With global hits and sold-out world
tours, he has made a significant impact on the international music scene with a remarkable
highlight of tickets sold out in 14 minutes. His influence extends beyond music, as he was
recognized as the YOUTH ICON at the CNN News 18 Indian of the Year Awards 2023, solidifying his
status as a role model for the younger generation. His journey has been characterized by
authenticity, reflecting his ability to resonate with listeners on a personal level and
cementing his position as a cultural icon
