At Smartivity, Tushar heads the Marketing, Strategy, Communication, Product Development (Technology Products) and Creative divisions. His last assignment before founding Smartivity was as the Head of Product at worldoo.com, a digital platform for children.
Over the past 20 years, Tushar has led editorial, creative (design), new-media/innovations, strategy and operations (production and post-production) teams across Print, Internet and Television media organisations including B4U Television Networks, FILMFARE magazine, FHM India, GQ India, Living Media India - Hearst (Harper’s Bazaar) and NOTCH Interactive.
Tushar is the author of Bollywood Themes (Brijbasi Art Press), a book on recurring themes in Indian films across past 100 years, and was involved in the writing of film-based books - The Making of Asoka (Santosh Sivan, Shah Rukh Khan) and Devdas - The Indian Hamlet (Sanjay Leela Bhansali, Shah Rukh Khan). He has also worked as screenwriter and director’s assistant on indie film projects.
Tushar spends his free time developing speculative-fiction series and creating shows for OTT platforms. He hold a PG Degree in Communication and Journalism, B.Tech (Chemical Engineering).