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Session 12 - Building a Business that matters: Community Building Lessons
Time: 16:00 - 16:30
There are those brands that just seem to attract raving fans.
Session Highlights:
What can be learnt from companies who seem to have created their own culture and following?
How do cult brands differentiate from other brands that sell the same product?
How do these brands use experience to promote a lifestyle
How do these brands seem to be exactly where their customer needs them to be?
How do they create such a sense of community?
Expert Speaker
Mr. Arvind Varchaswi, Managing Director, Sriveda Sattva Pvt. Ltd
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